By 1988's The Luxury Gap album, Heaven 17 seemed to have taken a holiday, and their only further releases by the early '90s were two Greatest Hits albums (one in Europe and one in America). Martyn Ware spent his time producing other acts like Erasure and their I Say I Say I Say album. But in 1998, ten years after Heaven 17's last "studio" album, and Marsh, Ware and Gregory came back larger than life with Bigger Than America. The album contains a collage of sounds ranging from their early Human League days to the latest cutting-edge '90s electronica. Unlike so many other synth-pop acts, Heaven 17 doesn't rely on the barrage of beats and orchestra hits to conceal poor lyrical content. Glenn Gregory is a sensational vocalist and together with Marsh and Ware has written intelligent lyrics that take center stage in the songs. "Do I Believe" and "Maybe Forever" are the best examples with their percussionless, minimalistic instrumentation taking a back seat to Gregory's voice. These songs have a simple, vintage feel, like Yaz's "Ode to Boy" using only a few synth sounds to carry them through. Heaven 17 fans will recognize their trademark sound on Bigger Than America. Traces of their classic songs like "Temptation," "Let Me Go" and "Come Live with Me" prevail on the new album. In fact, many of the sounds even seem to go back as far as the Human League's "Circus of Death" and "Being Boiled." This does not mean the album is retro; it just draws some of the elements from their history. The single "Designing Heaven" is as contemporary as anything Erasure, the Pet Shop Boys or the Human League have done recently. Another carry-over is the underlying theme of technology in many of their lyrics that mirror older songs like "Crushed by the Wheels of Industry."
The album contains two bonus remixes of the single, "Designing Heaven," one of which was remixed by veteran producer Giorgio Moroder and another with Gregory singing in German. The first of the two mixes relies on drum and bass, while the second is more of a remake with only lyrical changes. As a whole, the album is well-constructed synth-pop. Heaven 17 has made a great comeback with Bigger Than America. If you like Heaven 17 or early Human League, you will love this album.